UNRIVALED REACH AND AUDIENCE

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Media Partnerships


Architecture Digest

The international design authority and global destination for the best in architecture. In print since 1920, Architectural Digest is home to a discerning audience of architects, interior designers and affluent design enthusiasts. Through print and digital editions, architecturaldigest.com, social media and signature events, Architectural Digest provides an exclusive view into the world’s most beautiful homes, inspiring its millions of influential readers to redesign and refresh their lives.

The Sotheby’s International Realty® network alignment with Architectural Digest encompasses an integrated online partnership through commanding presence on archdigest.com, which was recently redesigned and re-engineered and now attracts on average more than 900,000 unique monthly visitors, consuming about 10 pages per visit.

The New York Times
(U.S.)
Readership: 2,439,000
Average Household Income: $115,446

The New York Times targets the most influential and loyal readers in New York and the nation. Our brand and the homes marketed by our network receive unparalleled recognition and international circulation reaching the most inquisitive minds through the pages of their dedicated luxury real estate section, T Magazine and Key Magazine. These vehicles showcase luxury properties of all types – from the country’s most exquisite homes to lavish vacation getaways and contemporary masterpieces, making them a perfect fit to market your home.

Our collaboration with The New York Times is a continuation of years prior and is structured to deliver nearly 300 million media impressions through branding and listing exposure elements, local ownership advertising opportunities and fixed positioning on various NYT digital and print channels.

Our brand will blend exclusivity, dominance and new trail-blazing technology with a strategic focus on mobile to reach The New York Times’ global audience. Since 1851, The New York Times has been dedicated to providing exceptional depth of quality news and information surrounding the most important issues on a local, national and global level. Having won more Pulitzer Prizes than any other paper, the Times has consistently set the bar that leading news brands aspire to. With nytimes.com now serving 700 million pages per month, they have successfully applied the same expectations and meticulous standards to the digital world that they continue to do in print.

The Wall Street Journal
(U.S., Europe, Asia)
Readership: 3,500,000
Average Household Income: $257,100

The Wall Street Journal successfully reaches global wealthy individuals seeking to buy or sell exceptional properties of worth. The Journal connects your home to the world’s most affluent buying audience by offering: global reach, geographic flexibility and unique showcasing on www.wsj.com

Our continuous collaboration with The Wall Street journal offers an array of opportunities to showcase the homes represented by our network. Designed to deliver 167 million media impressions, this marketing strategy is comprised of a worldwide, multi-faceted program inclusive of exclusivity and dominance throughout WSJ’s Digital Network.

Our partnership with The Wall Street Journalallows the Sotheby’s International Realtybrand to reach the global business elite and position the properties represented by our network in unique and exclusive positions. Published by Dow Jones, one of the world’s largest news gathering operations with nearly 2,000 journalists in more than 80 bureaus, The Wall Street Journal now spans 12 editions in nine languages, engaging readers across newspapers, websites, magazines, social media and video. The Journal holds 35 Pulitzer Prizes for outstanding journalism and has a global readership of 3.6 million.

Tomlinson Sotheby’s International Realty provides exclusive access to our vast network consisting of more than 550 offices worldwide, more than 300 offices in the United States, over 9,000 agents across the Globe, and over 47 countries.

Distinctive homes can attract interest from far beyond your local market. Along with an enviable network of local contacts, your Sotheby’s International Realty® Associate has the advantage of a relationship with a national and worldwide community of expert real estate professionals.

Professional Marketing Brochures
We understand the unique value of your home and will develop a marketing plan that will provide the attention and exposure it deserves. One of our first initiatives will be to create a compelling professional marketing brochure printed on heavy cardstock paper. By combining professional level photography and attention getting narrative details, your home’s brochure will act as an essential tool in attracting qualified buyers locally, nationally and globally. Our distinctive marketing process provides advantages for our clients that cannot be duplicated.

Unique and Exclusive Print Offerings:
An individual plan will be custom-tailored to market your home and will include a combination of key elements. Our marketing platform reach is local, national and international and it is a proven approach that our cumulative marketing and advertising efforts will generate results for you regardless of a specific advertisement. Our clients also benefit from opportunity to advertise their property in highly targeted local, national and international publications including, Architectural Digest, Robb Report, The London Times and The Wall Street Journal, as well as Sotheby’s International Architecture & Design and Auction Magazines.

The Globe and Mail
(Canada)
Readership: 1,049,500
Average Household Income: $98,950

With over 6 national Canadian newspaper awards, The Globe & Mail is Canada’s leding news source, connecting the Sotheby’s International Realty® network to Canada’s most influential readers. Your home will be featured on a full color ad in The Globe and Mail, which reaches more high level executives than any other Canadian newspaper. In addition, traffic driving web banners leading to sothebysrealty.com are featured on www.theglobeandmail.com, providing even more valuable exposure for your home to this desirable market.

Financial Times
(Global)
Readership: 1,290,000
Average Household Income: $365,000

Financial Times is one of the world’s most respected business newspapers, recognized internationally for its authority, integrity and accuracy. FT provides extensive news, commentary and analysis to their global readership. Our robust media plan with the Financial Times provides maximum global exposure for our network listings with strategically placed media rich banners on their flagship website, www.FT.com . Providing entrance to over 2.7 million unique monthly visitors, www.FT.com drives unsurpassed impressions to our brand and thus, your listing.

Sotheby’s International Realty® RESIDE Magazine
Circulation: 100,000
Average Household Income: $600,000

Access to many of the world’s wealthiest clientele is available through the pages of RESIDE magazine, the exclusive publication of the Sotheby’s International Realty network. Recently awarded the coveted Hermes Platinum Award, which recognizes outstanding design and editorial creative excellence, RESIDE includes The Gallery, a property section designed to showcase our network’s homes to an audience of over 100,000 wealthy and accomplished readers. RESIDE is also distributed with the Sotheby’s at Auction magazine granting us exclusive reach to the clandestine Sotheby’s Auction House client base.

Country Life
(80% United Kingdom)
Readership: 215,000
Average Household Income: 25% > $250,000

A must for discerning European readers,Country Life is the essential weekly read for those who are passionate about the very best of Britain. Described as “the most quintessential English magazine”, Country Life features through provoking editorial to effectively attract high net work readers and is the ideal venue for advertising prestigious property in more than 60 countries.

International Herald Tribune
(Europe, Asia, Pacific, Middle East, North Africa, Americas)
Readership: 607,400
Average Household Income: $303,040

The International Herald Tribune is the international voice of The New York Times and its authoritative journalism reaches 180 countries. The IHT is written for people who know that global events and trends affect their work and their lives. Our partnership with this key daily newspaper goes beyond just the pages we advertise in. We also participate at some of the most prestigious events around the world where our wrap is placed around thousands of copies of this newspaper. Unequivocally, the IHT helps your home reach the world.

The Robb Report COLLECTION
(U.S., International)
Readership: 264,000
Average Household Income: $1,200,000

6 issues of the 12 issues published each year focus on editorial and advertising for high end real estate, exceptional home design, decor and furnishings; 6 issues focus on editorial and advertising for high end vehicles including automobiles, boatd, aircraft, recreational vehicles with coverage of aftermarket performance, styling and interior upgreades. Additional topics include luxury property rentals, vacation destinations and spas, personal accessories, annual Great Machines issue and annual Holiday Gifts issue.

Robb Report EXCEPTIONAL PROPERTIES
(U.S., International)
Readership: 150,000
Average Household Income: $1,200,000

Robb Report Exceptional Properties is an authoritative and captivating resource for this highly active, high-end audience offering valuable insight by focusing on geographic locations, pricing, amenities, style, ownership options, and lifestyles. Robb Report Exceptional Properties serves the unique needs of an exclusive market: the owners, buyers, and sellers of the world’s most desirable properties. No other marketing resource offers a direct line of communication to such an influential group.

LP (Luxury Properties) Magazine
(Asia)
Readership: 100,200
Average Household Income: $500,000

Specializing in market trends, investment opportunities, emerging markets, and the latest residential property news from all over the world, Luxury Properties Magazine is Asia’s leading high-end real estate publication. Nearlly half of their circulation has a household income of $500,000+ and 70% of their readership is comprised of CEOs, investors and business owners. With a heavy circulation in China, Hong Kong, Macau Singapore, Thailand and Malaysia, LP offers us a unique opportunity to build brand awareness and provide targeted exposure for your home to this critical region.

Sotheby’s AT AUCTION
(Global)
Circulation: 40,000
Average Household Income: $474,000

Sotheby’s AT AUCTION showcases the full range of Sotheby’s offerings around the world. It unites the most important pieces of fine and decorative art and precious objects offered at each of Sotheby’s auction locations: New York, London, Hong Kong, Milan, Geneva, Doha, and Amsterdam. Each issue of Sotheby’s at Auction also features an exclusive and dedicated real estate advertising section designed to provide essential reach and precise marketing to some of the most affluent, educated and international audiences available today.

Art & Antiques Circulation: 49,171 – Average Annual Household Income: $628,000

Unique Homes Circulation: 36,861 – Average Annual Household Income: $385,000

Departures Circulation: 1,024,716 – Average Annual Household Income: $475,970

ShowBoats International Circulation: 50,000 – Average Annual Household Income: $1,619,000

The Ritz Carlton Magazine Circulation: 400,000 – Average Annual Household Income: $293,064

Ocean Home Circulation: 174,000 – Average Annual Household Income: $1,456,000

Wine Spectator Circulation: 400,000 – Average Annual Household Income: $167,262